A business model simply defines the foundation of how an organization makes money; however, the process of business model construction is an essential part of business strategy. Business models answer these fundamental four questions: Who is the customer? What does the customer value? How do we make money in this business? What is the underlying economic logic that explains how we can deliver value to customers at an appropriate cost? A good business model begins with an ins

Today I received a text message from a client of mine that said, “I just got some very disturbing news at 8:20 am that my nephew committed suicide in my parent’s pool early this morning”. And last month I received a text message from a friend that one of the managers we both knew at a company we had worked for had committed suicide, a young man in his early 30s. It’s these types of events that strengthen my belief that complexity in social trends is draining the personal powe